What previous students wanted you to know
I used to sell this training through a dedicated website. This Substack thing is an experiment. Back then, I asked students to leave a review when they finished the program. I didn’t push them to, and I didn’t offer any incentives, so most students didn’t — but here are the ones that did.
(Obviously you have to take my word for this. I could have just made these up. But one of the things that sets my training and services apart is that I hate liars, and I hate methods that twist or mess with the truth. That’s kind of unusual in marketing, and it’s a key selling point for me, as you can see on my business site — and my old business site. So, I leave it up to you to make your own judgments. In that vein, I should tell you that these reviews are all completely unedited except for the name of the course — I used to sell it under a different name, and I figured that would just be confusing. The course content has not changed.)
Marketing’s ‘accepted truths’ -debunked!
Bnonn’s course is crammed full of ‘gold nuggets’ for you to apply to your business sales & marketing. In this course he gives the ‘accepted truths’ of marketing a shake down, counters them with bucket loads of facts & real world case studies to prove his methods are perfectly crafted for modern day marketing. Follow the course through and reap the rewards. Money well spent!
—Will
The Best Decision I’ve made ever
I was not a confident copywriter. As I tried Bnonn’s free Copywriting Night School module, I realized this is what I was looking for. Subscribing to this course gave me a whole new perspective on Copywriting. Each lesson improved my understanding & skills in writing sales copy & emails. Now whenever I see any sales, email or website copy, it takes a few seconds for me to see how to highlight benefits, cut the flab, and improve the structure. Finally, how to offer the value to my prospect. The courses cover each part of sales copy & reveal a set of simple techniques to create it. It shows you how to present your offer in the most effective way. Practicing few lessons were challenging for me. But Bnonn’s prompt replay & comments made it easier. By the end, I gained a perfect writing foundation and more confidence. Copywriting is much easier now. I highly recommended Copywriting Night School. Just arm yourself with patience and hard-work. Believe me, the fruit will remain with you forever.
—Mehera
Easy to follow course
This course is genius. You start with the end, taking small steps into more complex topics and concepts. I found the material was easy to retain and looked forward to each lesson. You need to keep careful track of the homework you have completed. You will refer back to previous lessons often. This course fit my learning style perfectly.
—Rod Hall
A fantastic program
In addition to copywriting help the program included many other helpful tips for website owners. The lessons are mailed every few days (which is very good) but you may need some more time to complete the lessons for your own site. In addition, all questions I emailed to Bnonn were answered very quickly. Because of time constraints I studied the whole program first and now start redoing my own site. The main thing that I learned is that I have to redo my website completely and hopefully make it a lot more productive. Thanks Bnonn.
—Wim Nijenberg
Useful, Content-Rich course
It does no good to separate writing well from thinking clearly or from persuading effectively. They are interwoven like DNA strands. Still most writers, teachers lose sight of this. I love the way Bnonn has interwoven writing, psychology and persuasion in his Copywriting Night School course. I am finding it a very effective learning tool. It’s also very effective for keeping yourself organized and disciplined as you wrestle your own project to the ground. Money really well invested!
—Brijinder Singh
The 80/20 Of Copywriting
If you’re a beginner and haven’t gone down the copywriting rabbit hole yet, then I recommend you learn copywriting from Bnonn before delving any further into this topic. Bnonn’s the best at teaching the 80/20 of copywriting so that a beginner can grasp and use this invaluable skill in their biz as quickly as possible.
—Patrick Williamson
GREAT
I don’t want you to have this so I can have it all to myself ;)
—Rashida Mustafa
Excellent information
The info presented here is so good that even though I missed the early bird discount I feel perfectly fine with the price. If you don’t know the information presented in this course you’re at a huge disadvantage when it comes to communicating online. Highly recommended.
—Jeff M.
Great content, easy to understand
If you’re thinking about taking this course, stop thinking and take it. Incredibly valuable information presented way that is easy to understand and implement.
—Erik
Get noticed & remembered for more sales
A comprehensive Copywriting course which is a joy to learn. You will learn the essential lifelong skills of how to communicate deeply with your specific Audience. Give it time, immerse yourself in the brilliant teachings and change the way you communicate for better and forever. Empathy is the critical 21st century skill - you will learn this by the bucketful in Copywriting Night School.
—Richard Moore
Awesome, accessible service
You can read about the content from other folk. I want to call out Bnonn’s exemplary service. He is consistently accessible, accommodating, and all round really helpful. Great experience, highest recommendation.
—Mick V.
I recommend it strongly
If you’re confused by the amount of layers and various components of the trunk line, this course will set you straight. Bnonn’s writing style and approach not only cuts to the chase, it makes the chase fun. “Click here” is lame. Find out why “Make me money” works so much better.
—Steve Yoder
Comprehensive
Very detailed and comprehensive, highly recommended.
—Phil Charles